When you join Real Estate Bees platform as a real estate professional, you'll be able to have two types of publicly visible business profiles.
- Personal business profile
- Company business profile
In this article you will learn what Personal business profile is and how it can benefit your business.
So, what is Personal business profile in Real Estate Bees platform?
In fact, it is quite simple. Personal business profile in REB platform is simply a business profile for a person (not a company). In other words, Personal business profile exists to promote you as an individual professional rather than a business entity.
For example, let's say you are a real estate agent. As a realtor, you do have your official company (let's say - ABC Real Estate Group) under which you operate your business. At the same time, you want to build a reputation for yourself as an individual. This is where the Personal business profile comes in.
Personal business profile in REB platform allows yourself, as an individual professional, to:
- Develop personal brand
- Build personal reputation and credibility
- Showcase your personal expertise and experience
- Connect with your prospects on a more intimate level
and much more...
To summarize, Personal business profile allows those real estate professionals, whose business model requires them to be the face of the company, to establish that more personal connection with their prospects and help convert them into clients faster and more efficiently.
Note: It doesn't mean that you can't have Company business profile if you already created your Personal business profile. Not at all. You can have both - one for yourself as an individual and the other for your company. To understand the differences between these two types of business profiles, read this article